When a new client came to us asking for help with their digital advertising, we didn’t expect to uncover a ticking time bomb.
Their Google Ads account was a mess:
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Multiple accounts created over time
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Too many admin users with full access
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Zero centralized control or security protocols
Just gaining access was a challenge. But once we got in, we discovered something worse—ads had been running unchecked, spending nearly $6,000 per month, far beyond the client’s intended budget.
Then It Got Worse…
Shortly after we were granted access, the account was hacked. Because there were so many admin-level users, someone had unknowingly left the door wide open. Three malicious ads were launched and racked up an astonishing $70,000 in ad spend in just three days.
Thankfully, we caught it fast. We escalated the issue to Google’s IT and billing teams, launched a full investigation, and after multiple rounds of follow-up, secured a full refund for the client.
Meanwhile, we acted quickly behind the scenes—spinning up a backup strategy and re-launching new ads from a clean secondary account to keep leads flowing during what happened to be one of the busiest seasons for their business.
✅ The result: no lost momentum. And $70K back in their pocket.
The Real Problem? It Wasn’t the Ads.
Everyone loves to talk about keywords, headlines, or ad copy. And yes, those are important. But what really makes or breaks your marketing?
The setup.
✔️ How your accounts are structured
✔️ Who has access to what
✔️ What platforms are connected
✔️ Where your data is stored
✔️ Whether you’re protected
This goes far beyond Google Ads—it applies to your entire digital presence:
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Social media
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Website hosting
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Domains
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Email marketing
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Analytics
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CRM platforms
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Design tools
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Even your file sharing systems
We Make It Easy (Like, Really Easy)
Let’s be honest: Most business owners don’t have time to manage ten different logins or hunt down a password buried in an email from 2021.
So, we simplified it.
When you work with ATRIUM, we use a secure integration tool that allows us to access everything we need to run your marketing—with just one click. No more spreadsheets of usernames and passwords. No more bouncing between platforms.
Just a secure, streamlined handoff… and peace of mind.
Final Takeaway
A strong strategy starts with a strong foundation. That means more than smart targeting—it means smart setup, security, and account control. Whether you’re running ads, building a site, or launching a new brand, we’re here to make sure nothing falls through the cracks.
Because saving you $70,000? That’s just the start.